In the last year, the luxury industry’s digitalisation process has accelerated at all levels, radically transforming the labels’ relationship with the public, as shown recently by Bottega Veneta, Versace and Balmain.
The Hermès Birkin bag is the most Instagrammed designer bag with over 5.9 million posts, a new study has shown. And Hermès also scores strongly with its Kelly bag as that’s in second place with 5.45 million+ posts.
Last but very definitely not least, Louis Vuitton completed the 10-day Paris Fashion Week with a collection unveiled Wednesday afternoon that looked south to Italy, and its greatest modern print-maker, Piero Fornasetti.
With the stars mainly at home or in hotel rooms for Sunday's Golden Globes due to pandemic restrictions, what is usually one of Hollywood's biggest red carpet nights was certainly deprived of some of its glamor.