Apparel maker VF Corp raised its full-year revenue and profit forecast on Friday, as demand for its high-margin, popular Vans sneakers continues to boost sales, sending the company’s shares up as much as 15 percent.
Christopher Raeburn is rebranding to simply ‘Raeburn’ and has introduced a new logo that revisits the brand’s origins, when the designer used old military surplus, including parachutes, to make new clothing.
The US travel accessories and outerwear brand inspired by the board sport world, bought last December by Marquee Brands and licensed to JR286, has appointed David Orr as its new global general manager.
Counting celebrities and TV personalities such as Holly Willoughby and Jessica Alba among its clients, the Danish fashion brand is set to start a new chapter by opening its first UK store at 36 Beak Street in Soho.
Timberland and Wrangler owner VF is to take over the Axtell Soho building in London next year, its first major London HQ, with the space to become “an important business hub for VF and its portfolio of brands in Europe.”
Christopher Raeburn has named his brother Graeme performance director at his brand, which may not sound like big news, but certainly is given the changes happening at the label and Graeme's impressive background.