There was some good news coming out of Marks & Spencer for once on Friday as it upgraded its profit outlook after shoppers went online to buy more of its revamped clothing offer and also bought plenty of its foods.
British retailer Marks & Spencer is to add more guest clothing and footwear brands to its website, including FatFace and Jones Bootmaker, after an initial wave of brands increased traffic and attracted new customers.
Marks & Spencer is ramping up its fashion focus. And no, there are no new collections to report. Rather the UK retail giant is to introduce a groundbreaking same-day delivery service for clothing, faster than its rivals.
When M&S launched its Goodmove range in early 2020, there were questions over whether it had come too late to the activewear party. Bit it has been a big success and is now rolling out into all of its shops.
With Covid disruption nearing its end, retailers are gearing up for a mega back-to-school season. And M&S is supporting its BtS offer as it targets consumers who are fundamentally different from those of two years ago.