
Zalando has acquired Fision, a Zurich-based software company whose body-scanning app includes a virtual dressing room to help buyers easily judge whether a garment will be the right size for them.
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Zalando has acquired Fision, a Zurich-based software company whose body-scanning app includes a virtual dressing room to help buyers easily judge whether a garment will be the right size for them.
We've seen a raft of webstore-boosting new features in recent periods, the latest being from Boux Avenue that has launched an online Bra Fit Finder “for customers to measure their bra size at home in less than a minute”.
The BRC has written to the Home Secretary to demand urgent action over labour exploitation in Leicester after claiming garment factory workers are collectively being denied over £2.1 million in wages a week.
Maison Margiela and Reebok have unveiled a partnership that’s “set to span several seasons with a focus on pushing the boundaries of footwear”. The first shoe blends key features of both brands and launches this month.
Boohoo Group wrote a letter to UK Home Secretary Priti Patel, saying that the company is taking action to probe allegations of malpractice in its supply chain and that it asks for the government to take action as well.
UK fashion checkouts rose 115% by volume in May and web traffic was up 39%, suggesting green shoots of recovery for fashion but also a future that's increasingly digital.
In addition to donating shoes, apparel and equipment to healthcare workers, The Nike Foundation, Nike leaders and Nike employees have collectively committed more than $25 million to Covid-19 relief efforts.
Asos is diving deeper into the world of augmented reality (AR) technology as it works to “simulate real-life model photography in response to the Covid-19 pandemic”.
Sizing specialist True Fit said this week that premium jeans specialist 7 For All Mankind has seen an uplift in consumer activity on its European sites since it added True Fit technology to the online stores.
More and more people are getting into sport and exercising at home under compulsory lockdown, presenting an opportunity for brands developing apps and online coaching services.