From new labels to store openings and marketing campaigns, the French luxury group continues to invest on all fronts, notably in its fashion business, whose sales boomed in H1 2019, driven by Dior and Louis Vuitton.
After losing the profitable Gucci licence in 2017, the Italian eyewear group has announced the end of the long-standing deal with Dior, whose licence will go to Thélios, the company set up by LVMH and Marcolin.
Luxury conglomerate LVMH has pushed back the final of its much-watched LVMH Prize to September, the first time the award ceremony will take place in autumn; on September 4 in Paris, inside the Fondation Louis Vuitton.
LVMH is one of France’s most valuable groups, and chairman Bernard Arnault is Europe’s richest man, yet the luxury baron insisted on Thursday at the annual shareholders meeting that it's really just a family affair.
Bernard Arnault’s eldest son, in charge of image and communication for the LVMH group, has bought a minority stake in Parisian restaurant Lapérouse, owned by Benjamin Patou’s Moma Group since last year.
Luxury giant LVMH will build a second eyewear factory in Italy with its partner Marcolin. Once fully operational, the factory will enable the group to produce over 4.5 million pairs of glasses per year.