The third edition of the Zalando-owned Bread && Butter show was attended by about 35,000 visitors, most of them youngsters who queued up patiently to buy products or listen to pop music.
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110 published items with the word (s) or phrase Arena in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Berlin’s Bread && Butter show a roaring success with visitors")
Berlin’s Bread && Butter show a roaring success with visitors -
![]( "Bread && Butter show launches experiential new format targeting ‘Generation Next’")
Bread && Butter show launches experiential new format targeting ‘Generation Next’The Berlin trade show, now owned by Zalando, has introduced a revamped experiential format targeting the younger generations, which could potentially be exported to other cities too.
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![]( "Bread&Butter becomes Bread&&Butter as it cultivates its image as a fashion and music festival")
Bread&Butter becomes Bread&&Butter as it cultivates its image as a fashion and music festivalThe former professional trade fair, since transformed by Zalando into a hybrid event combining trade show with fashion and music festival, returns to Berlin for its third edition from 31st August to 2nd September.
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![]( "New Sunday store-opening zones come into effect in Paris on August 25")
New Sunday store-opening zones come into effect in Paris on August 25On August 25, a redesigned map of international tourist zones, where stores can open on Sundays, comes into effect in Paris, with a new zone envisaged in the Odéon Saint-Michel area.
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![]( "Timberland to join line-up at Bread&Butter by Zalando")
Timberland to join line-up at Bread&Butter by ZalandoTimberland will be taking part at Bread & Butter by Zalando for the first time next week, joining the Berlin trade show from 31 August to 2 September at Arena Berlin.
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![]( "Exhibitors at Berlin trade shows Premium and Seek keen on sustainable, ethical fashion")
Exhibitors at Berlin trade shows Premium and Seek keen on sustainable, ethical fashionA growing number of fashion brands at the main Berlin trade shows are increasingly focused on sustainable, ethical strategies, though some have a mixed opinion on this phenomenon.
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![]( "Sir Paul Smith: the last of the great indie designers")
Sir Paul Smith: the last of the great indie designersSir Paul Smith is practically the last of the great indie designers. A gentleman who has built a global brand on style, cool clothes and a unique amount of energy; and still controls it himself.
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![]( "Bread&&Butter by Zalando to host 40 brands, focus on see now, buy now")
Bread&&Butter by Zalando to host 40 brands, focus on see now, buy nowIn a busy pop-up market set up within Arena Berlin, Zalando held on Wednesday a preview of its third Bread&&Butter show, the fashion showcase it acquired in 2015.
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![]( "Berlin trade shows about to start, featuring mainstream and more exclusive events")
Berlin trade shows about to start, featuring mainstream and more exclusive eventsThe Berlin fashion show season starts on Tuesday, introducing several changes after organiser Premium Exhibitions was bought by Clarion Events.
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![]( "Pitti Uomo 94 continues the trade fair's evolution into a lifestyle event")
Pitti Uomo 94 continues the trade fair's evolution into a lifestyle eventWith its upcoming June edition, the Florentine menswear event is looking less and less like a trade show and more like a commercial platform with a range of marketing and promotion opportunities.