WeAr Global Magazine lunches new London fashion tradeshow
January 2016 will see the debut of a new fashion trade show in London. The show, WeAr Select, was created by global fashion trade magazine WeAr Global Magazine, which was started by Klaus Vogel. Vogel is also behind the Premium Exhibition tradeshow in Berlin.
WeAr Select will feature a maximum of 300 designers, and each will only be able to display key items. The show will have couture, premium denim, high-end sportswear and footwear examples on display before the full collections are released at the international tradeshows.
"Consumers are looking for diversity on the high street and we see brilliant designers in small and established brands, as well as new graduate talent, creating fresh and exciting collections. Unfortunately, fashion buyers are very time poor during the tradeshow season and simply aren’t always able to give designers the attention they need and deserve at shows," says Klaus Vogel.
The company has teamed up with trend forecaster WGSN, which will be its trend partner. Thorsten Traugott, Executive Vice President (EMEA) of WGSN, adds: "Both WGSN and WeAr are dedicated to helping the fashion and retail industry, and promoting creativity on a global st age. WeAr Select will help convey the next season’s trends and educate buyers on the most important styles, colours, fabrics and cuts to look for before they begin their buying trips."
WeAr Select will be held on January 9-10 at Old Billingsgate, London.
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