Philipp Plein launches new sport line
today Sep 2, 2016
Philipp Plein is capitalizing on the current athleisure trend by launching a new line of luxury sportswear.
‘Plein Sport' will hit stores at the end of this year, becoming available in 500 stores worldwide in December, with a number of select standalone stores set to open in European capitals such as Paris or Milan and Amsterdam.
The German designer took to Instagram to announce the news, posting a photo of a red and white logo accompanied by the caption: "#PLEINsport is going to be the first luxury ACTIVE SPORTSWEAR BRAND in the market !!!! Next week we will officially #UnleashTheBeast and start the global distribution of this NEW and "independent" Brand !!!"
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