Sep 3, 2009
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Perry Ellis obtains licence for Pierre Cardin sportswear

Sep 3, 2009

Perry Ellis has signed a licensing agreement for the production, sale and distribution of men’s sportswear lines from Pierre Cardin in the USA, Puerto Rico and in the Caribbean.

Pierre Cardin, Perry Ellis
Pierre Cardin spring-summer 2009

“The addition of an emblematic brand like Pierre Cardin, strong in its heritage, in its international renown and its unexploited enormous potential has created possibilities for new and vigorous growth at Perry Ellis International,” stated George Feldenkreis, CEO of Perry Ellis International.

“Pierre Cardin remains one of the best loved fashion brands in the world,” said Edouard Saint Bris, director of international licensing at Pierre Cardin. “We are delighted by this partnership with Perry Ellis International – an international leader in the American fashion market. This partnership will allow the brand to reach its full potential in the biggest market in the world. We are expecting a long and mutually beneficial partnership.”

By Jonathan Fulwell (Source: Matthieu Guinebault)

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