Puma wants to reduce the distance between themselves and the two sports leaders, Adidas and Nike. Jochen Zeitz, CEO of the brand, subsidiary of PPR, explains Puma's links to Africa and its expectations for 2010.
The head of Cerruti, the Italian fashion house known for its smart suits for men and 1881 perfume, said he was concerned discretionary spending could take a hit with the current budget crisis in Europe.
Gap has recruited the vice-president of design and marketing at Seven for all Mankind, Rosella Giuliani, to take the reins of the style team for 1969, its premium jeans brand that was relaunched in 2009.
Olivier Perruchot, director general of Piaget in France since 2001, has taken over the brand’s management in the United Kingdom. Furthermore, Piaget has announced the opening of a boutique in London in September.