Apr 27, 2016
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Survey: Women are wearing the wrong shoe size

Apr 27, 2016

A survey released on Monday by Long Tall Sally, a global retailer of fashion and footwear, reveals that women around the world are cramming their feet into shoes that don't fit.

Long Tall Sally Survey - Long Tall Sally

The survey conducted by OnePoll surveyed 3,000 women across the United States, United Kingdom and Germany. The results show that 90 percent of women in the US have at least one pair of shoes that they claim are an agony to wear, while one-third of women worldwide claim to have damaged their feet by wearing a pair of ill-fitting shoes.

The number of women in uncomfortable shoes might have to do with their shoe size, the survey found. More than 60 percent of women around the world have not had their feet measured in at least five years, while more than 40 percent haven't had their feet sized for ten.

"Our research shows that 32 percent of women are wearing the wrong shoe size, which can affect both posture and gait," says Lindsey Clark, head of shoe technology at Long Tall Sally, in a news statement.  "A number of factors can influence and change the size of a woman's foot, including pregnancy, aging and weight gain or loss, and we recommend that women have their feet professionally measured regularly."
What's more, the survey shows that women knowingly buy the incorrect size simply because they like them and because of the lack of shoe options. This shopping habit is even more frequent among women with larger feet.
Long Tall Sally currently operates 26 stores around the world. 

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