Karlie Kloss fronts new Adidas by Stella McCartney FW16 campaign

By

Barbara Santamaria

Published
Jul 19, 2016

American model Karlie Kloss has been announced as the face of the Adidas by Stella McCartney Fall/Winter 2016 campaign.

Showcasing a collection that fuses cutting-edge technology and style, the 23-year old supermodel encourages a generation of women worldwide to break the barrier and achieve the most from every workout. As a multi-faceted woman herself, Karlie Kloss inspires women everywhere with her varied list of talents, including modelling, sports, coding and philanthropy.


"It is an honour to be the face of Adidas by Stella McCartney. Both iconic brands continuously raise the bar in fashion, fitness and technology. Their collaboration is the perfect intersection of style and function, resulting in a collection that empowers women to feel strong and confident," says the model.

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Adidas and Stella McCartney’s long term partnership marked its 10th anniversary last year.

In January 2016 the brands announced they would extend their collaboration until 2020.  

The Fall/Winter 2016 collection will be available from July 2016 onwards in over 70 countries.