Fradi arrives in Holland

Fradi, the Italian casual menswear brand owned by Eurofradi LLC, has recently signed an important agreement for its distribution in Holland.

The brand will be available in selected stores from the Autumn/Winter 16-17 season. For the Spring/Summer 2017 collection, the brand's distribution in the Netherlands will strengthen thanks to the collaboration with Romeyn Wholesale BV, a company with headquarters and a showroom in Amsterdam, which will ensure Fradi's presence in the country's most renowned multi-brand stores.

The brand's expansion plan for the next few years, targeting strategic international markets, is the basis for the collaboration with its Dutch distributive partner.

“The agreement with Romeyn Wholesale BV is the result of an in-depth analysis of the Dutch market and its potential, and especially of the keen interest shown in our collections, particularly at the last two editions of Pitti Uomo ” – said Giancarlo Quaranta, Eurofradi's Export Manager.

The brothers Marco and Henk Romeyn, owners of Romeyn Wholesale BV, have also commented favourably on the agreement.

Fradi arrives in Holland

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