Feb 15, 2016
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Check out the first looks from the debut River Island x Sibling collection

Feb 15, 2016

UK-based fashion retailer River Island has revealed a sneak peek at its upcoming collaboration with London label Sibling.

The brand's high street debut, described by Sibling designers Cozette McCreery and Sid Bryan as "pretty in pink", is feminine, youthful, funky and tough. Inspired by Ellen Von Unwerth's photographs, silver screen siren Brigitte Bardot, and daisies, amongst other things, it captures a carefree and fun vibe, woven from a palette of pastel pinks and blues.

River Island Design Forum x Sibling ©River Island Design Forum x Sibling

A candy pink patterned denim jacket and a royal blue knitted two-piece skirt suit with coral piping are just some of the pieces that will be available when the collection hits stores on February 22. The line also includes a swimwear range, featuring a purple one piece and bikini with a frilly trim and contrast orange strap. Pieces will be priced from £15 - £55 (approximately $22 - $80).

"Both Sid and I love River Island's own product, especially the level of quality and design," says McCreery. "Also their list of previous collaborators: hello Rihanna! Quite an honor to be asked really."

Founded in 2008 by McCreery, Bryan and Joe Bates, Sibling was originally conceived as a menswear label but has been creating womenswear designs since Autumn / Winter 2012. The brand has become known for its bold approach to color, pattern and knitwear, with pieces often featuring animal print, sequins and stripes.

Sibling is the latest in a line of labels to join forces with the UK retailer as part of its Design Forum initiative. Previous collaborations have featured Eudon Choi, Zoe Jordan and Jean-Pierre Braganza.

The Sibling x River Island Design Forum collection will be unveiled in full during London Fashion Week, during the British Fashion Council's "Fashion Film Initiative". It hits selected stores in the UK and internationally on February 22 and will also be available to purchase from www.riverisland.com

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