Ads
Published
Jul 28, 2017
Download
Download the article
Print
Text size

Irish online retail sales lifted by cosmetics category, Click & Collect

Published
Jul 28, 2017

Irish consumers spent significantly more online in June 2017 than they did a year ago, according to a new report from Irish representative body Retail Excellence.


Photo: D! Make Up


New research has shown that online retail sales increased by 36% in June 2017 compared to June 2016, with both desktops and mobile devices contributing to the growth.

Online purchases made via desktop devices increased by 22% year-on-year, and there was a 14% increase in online sales from mobile devices.

"From the latest monthly report for June 2017 it is clear that mobile usage by consumers browsing with intent to buy is continuing to grow rapidly with a YOY sessions increase of 46%. It is also interesting to note that certain sectors like pharmacy and cosmetics are experiencing accelerated growth across all devices," said David Campbell, eCommerce Manager at Retail Excellence.

"Furthermore, Click and Collect is proving an extremely successful dimension to a retailer’s sales strategy which ensures midweek convenience for consumers who are juggling work commitments with shopping.

“The upward trajectory in online sales shows the importance of retailers having an online presence and being fully equipped to embrace the huge spend of €598 billion by European consumers over 2017,” Campbell added. 

Copyright © 2024 FashionNetwork.com All rights reserved.